engage
verb
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occupy or attract (someone's interest or attention).
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participate or become involved in.
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engaging connections created by experts..
expert
noun
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a person who is very knowledgeable about or skilful in a particular area.
adjective
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having or involving a great deal of knowledge or skill in a particular area.
WHAT
WE DO
Our role isn’t just limited to media recommendations,
It’s deeper than that. We know it’s critical to continue leveraging on past investments and successes year on year. Brands can’t stand still to remain competitive.
Through our proprietary research we are able to share unique knowledge to ensure the ongoing trajectory of success in new and fresh ways and we track our competitors to know how the market is reacting.
Continuously understanding the mind and mood of consumers and what impacts their lives, overlaying that with anticipated trends for each demographic, or physcographic segment delivering clear pathway using lifestyles as our guide.
Integration and amplification are key and everything that’s worth doing, and hence worth sharing with those that matter most to your brand.
OMNI CHANNEL CONNECTIONS, CONTENT CREATION, MARKETING, STRATEGY AND AMPLIFICATION
COMMERCIAL BRAND PARTNERSHIPS
BRAND RESEARCH, STRATEGIC INSIGHTS
AND ACTIVATION
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COMPLETE INTERGRATED MEDIA SERVICES
We take brands and amplify their messages through our network of expert connections, content platforms and beyond. We tap into their fans and followers & network through editorial style content, created & curated by authentic creators in their field. Brand stories are created that people read and act on.
We work with you to create powerful messages and interactions that have a deeper penetration into market.
We don't cluster users by demographics but rather by lifestyle. Your brand is matched to the audience that already has a relationship with the network, which in turn will create the organic growth brands genuinely need today.
WHO
WE ARE
We keep hearing all the talk about how much the world of media has changed. We do wonder though, has it fundamentally? How far have we really come? Aren't we still trying to achieve more connection, cut through or sales, but with less capacity and perspective on the market?
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Yes, it’s a new consumer out there now – with over 100,000 message impacts daily, they choose how and when they want information delivered, when they’ll read it and respond accordingly..
Our job is to put your brand on the radar.
It’s not that they don’t like your brand, but if it’s not on their radar then they’ll never consider it.
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Assuming you wouldn't let a mechanic fix your teeth? We truly believe it's about time to apply the same rules to connections and content!
Our network of expert commercial specialists, research & strategists, publishers, editors, journalists, TV producers, photographers and designers have all left the big houses in order to deliver you a more agile solution that won't break the bank!
Knowing your Consumer is the heartbeat of success. It's at the heart of who we are too!
CONNECTIONS
We keep the process simple
2010 was a watershed year for the world of communication agencies.
The acceleration of digital & social media was a game changer on every level and consumers were taking control of how they received messages. With digital on the rise and social media opening up new avenues, consumers were well and truely in charge when the choosing brands they liked.
Our model is built on great creative ideas, agility and results.
As a business we knew there had to be a better, more streamlined approach for brands to maximise use of budgets. With highly credentialed experience in both International Agency and Media Brands we knew our network of experts was second to none. Access when we connect that will set you apart! We knew we could offer our a more creative and agile way to work and deliver more value by immersing ourselves in your growth and vision.
We act as an extension of your team, working directly with you!
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•We brief and collaborate with our networks to create your connection strategy
•Experts in their field, create the copy – do the photography – filming - editing
•We liaise with you for feedback and approvals to get the best result
•Content is then published by the experts to their sites, social channels and subscriber networks
•This published content can be amplified further via aggregator channels
•We return the finished product to you to ensure you have valuable content for your owned media channels
•We analyze, re-strategise, apply key learnings and repeat the process
LET'S CHAT
We can't wait to hear from you
PO Box 2278 ASCOT
Queensland AUSTRALIA 4007